4 STEINENBRUGGSTRASSE,
CH – 8864 REICHENBOURG,
SWITZERLAND.
WWW.SWISSIN.CH
© 2021 SWISSIN GROUP
DIGITAL MARKETING BY SWISSIN:
STRATEGY / UX & UI / WEB SITE DESIGN /
DIGITAL CREATIVE SERVICES / SEO /
SMM / PSM / DISPLAY & NETWORK
ADVERTISING / ANALYTICS | BRANDING
SYSTEMATIC APPROACH TO DIGITAL MARKETING
We apply all the marketing tools not chaotic and separately, but in a single strategy related to our partner’s business and marketing. We use all potential of electronic communications, and not just paid online advertising. Website, advertising, analytics–all this cannot be qualitatively developed without an understanding of the strategy, goals and objectives of the business.
1. WE WORK IN GROUPS
2. DELVE INTO YOUR BUSINESS
3. CRAFT THE STRATEGY
4. DO MARKETING ON THE INTERNET
5. TO BEAT THE COMPETITION
6. AND REACH BUSINESS GOALS
WORKING IN GROUPS
Working in groups gives the maximum involvement of specialists in the project, does not blur the focus and motivates to achieve the best results.
DIVING INTO YOUR BUSINESS
To realize weak points and to choose right directions, we must scan your business, your product, services, price policy, positioning, investigate current online presence, current marketing channels and past marketing campaigns, understand your motives and goals.
We take your business as our own… because this is personal, and this is how we do our business.
STRATEGY
To develop an effective marketing strategy, we should realize who is exactly our client, what he wants and where we can find him, what competitors are doing, what prevents us from achieving desired results.
We analyse actions of strong competitors: their product, the audience, positioning, selling proposition, price policy and tricky mechanics they use.
After that, we adopt the best finds and use proven growth points.
POWERFULL INTERNET MARKETING
A system is what we create: internet marketing system.
We set up a not just a designers website, but the site which build on a powerful marketing platform and understanding.
We use up to 14 marketing tools, launching online advertising and content marketing. Constantly improving the result and increasing your profits.
REACHING YOUR BUSINESS GOALS
Since we delve into your business and marketing as deeply as we can, we are working towards achieving your business goals, not Internet metrics.
Over the years through our work, we have become convinced that the experience is crucial when choosing the right performer for the task, it gives you the opportunity to obtain a comprehensive solution for problems you are facing in your business.
We lead the right groups in their respective areas through competent management that has inestimable value, and we want to offer this value to you.
To date, companies and agencies providing marketing services in the market of Switzerland and Europe are SEO companies, contextual advertising agencies and their derivatives – specialists with a bias toward a particular instrument.
Swiss international group SWISSIN GROUP provides digital marketing that’s orientated to a sophisticated solution for getting results, and we help our clients to realise their most important goals.
We consider it our asset to offer you a single service centre able to meet the needs and expectations of a wide range of clients from the smallest projects to the needs of large companies.
THE STAGES OF OUR PARTNERSHIP
ONLINE MARKETING STRATEGY DEVELOPMENT
Duration: 20-50 days
• Company data collection: business goals, positioning, ect
• Detailed audience segmentation
• Exploring Internet Demand
• Analysis of competitors on the Internet
• Audit of current site and advertising campaigns
• Development and presentation of strategy
WEB DEVELOPMENT
Duration: 45-150 days
• Modernization or development of the site
• Sites for different audience segments
• Design | UX/UI
• Mobile applications for marketing and business processes
SEO, CONTENT MARKETING, SMM, ADVERTISING
Deadline: monthly
• SEO
• Content Marketing
• SMM | Work with reviews and references.
• Contextual advertising
• Targeted advertising
• Email marketing
• Re-targeting
• Mobile advertising
CROSS-CUTTING ANALYTICS
Deadline: 20-45 days to set up
• Set up web analytics on the site by goals, events, funnels
• Preparation of view boards for management, marketing, managers
• Personalized content marketing web analytics
• Beautiful and clear visualization of complex web analytics data
QUESTIONS AND ANSWERS
What types of clients do you work with?
We work with clients providing B2B services (in particular, B2B manufacturers with dealer networks, suppliers of complex goods and services) and with interesting or ambitious (from our point of view) business projects.
What exactly are you doing? Can you make us a website, run an advertisement campaign, set up analytics?
We can set up any advertising, develop the right website, set up web analytics. But over the past few years we have grown in classical marketing.
The basis of all our work is the strategic planning of everything we do on the Internet.
We can do this to you, but separately, taking on this work from a marketing point of view is not the best choice for you and is not the right one. We strongly advise you to develop an integrated approach and correctly define your goals.
We do not need the whole system. Right now we need urgently set up the website and give killer advertising. What do you think?
If You Want It all, and now, most likely, your business in a crisis, and it began a long time ago. In couple months, we can not correct the situation. How can we help? We are developing a digital marketing strategy for the coming year, aimed at capturing a part of the market. We are moving along this strategy, but we begin with tactical steps that will help smooth the situation here and now (a lot of paid advertising, fast sites or pages, targeted operational content-marketing postings). All this goes with implementing a long-term strategy and are moving towards goals.
If you take up a quick treatment to relieve the symptoms and refuse to cure the cause of the disease, you will soon fall into a deplorable situation.
We only work with you or we need to contact other agencies too?
All our ideas and all our values – is high level work through one online HUB. If the strategy we have formed will include tasks in which we have weak competence, then we turn to our partners who specialize in these areas. We monitor the result for compliance with strategy and marketing.
Can you guarantee sales?
There’s “Consultants-magicians”, who increase sales by 2 times, give a set of tips and guarantee a refund for the consultation. Their risks and yours are minimal, since we are talking about couple hundred euros for the course, several days or hours of time to spend. Your best guarantee is full transparency in working with the agency, understanding what they are doing and why, desire to improve their business in response to feedback from them. The magic pills work for a short time and your competitors can easily repeat the same thing that the consultants have told you.
How long does the process take?
The first real results can be seen already in 3-4 months and it strongly depends on the business type objectives and goals. Building the system takes on average 10 months. The most important condition for success is the support of business owners and management, an adequate, educated marketing manager.
